Reddit influencer marketing,through real regulars.

Not in the Instagram sense, because Reddit is organised around communities rather than personalities. The people who sway a buying decision there are a subreddit’s regulars, and those are the Redditors Karma works with.

On Instagram or TikTok you buy reach to one creator’s audience. On Reddit you join a conversation a community is already having, through members it already trusts, so the post has to be worth reading on its own.

It works when the post belongs in the subreddit and comes from someone the community knows, and it fails when it reads like an ad. That is why Karma’s Redditors write every post in their own voice and follow each subreddit’s rules.

Karma matches your brief to verified Reddit account owners by niche, country, and karma. Before a brief goes out, each account is checked for its karma, age and a verified email, and for standing in the subreddits it posts in.

Karma prices each campaign by its scope, and you see the full price before any post goes live. A post that moderators remove does not count toward your results.